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  If you want to develop a reputation in the Instagram community, you should engage with other Instagrammers, as well as influencers and brands (even direct competitors). Learn Instagram Marketing. Repost local content on Instagram to strengthen your community Replying to content published by your local followers, other businesses in your area, and local celebrities can enhance your business's reputation on Instagram and in your local community. A featured piece of content will not only make the creator feel good, but it will also raise the awareness of other followers. In return, you may receive a mention on their Instagram page, helping you reach their followers as well as even more local people. It makes your brand seem more human and approachable when you share content created by real people. Therefore, your company becomes more like a friend than a business after sales. Creating unique, original content is not only effective at building a stronger reputation in the community,